Affiliated Marketing

Prerequisite

Minimum Intermediate or Equivalent, Having a Personal Computer/Laptop (with at least average specifications), Able to read, write and understand the English language

Course Description

This course will provide you with the foundational knowledge and practical skills needed to start your journey in affiliate marketing. Throughout this course, you will learn the essentials of affiliate marketing, how to identify profitable niches, build an engaging blog, optimize your content for search engines, and implement effective monetization strategies. Additionally, you will develop basic content writing skills to create compelling and valuable content for your audience.

What you will learn

• Understand the basics of affiliate marketing and its significance in the digital economy.
• Conduct niche research to identify profitable and sustainable markets.
• Build a blog from scratch using user-friendly platforms and design principles.
• Learn the fundamentals of Search Engine Optimization (SEO) to increase organic traffic.
• Explore various monetization techniques to generate income through your blog.
• Develop basic content writing skills to produce engaging and informative content.

Course Outline

• Week 1

  • Introduction to Course and Instructor
  • Introduction to Affiliated Marketing
  • Different Affiliate Marketing Models: CPA, CPC, CPM, CPL
  • Advantages and Disadvantages of Each Model
  • Requirements for Affiliated Marketing
  • Overview of Major Affiliate Networks

• Week 2

  • What is a niche or topic?
  • How does a low competition topic or niche play the most important role in achieving success in Amazon Affiliate and blogging?
  • How to find a low competition topic?
  • Practical strategies
  • Assignment (Niche Research)

• Week 3

  • Flippa niche research/motion invest and other platforms
  • Amazon niche research
  • Keyword gap analysis niche research
  • Niche research (Low competition keywords finding method)
  • Brainstorming techniques and many others
  • Finalizing the Niche

• Week 4

  • Setting Up a Basic Blog:
  • Choosing a Blogging Platform (e.g., WordPress, Blogger)
  • Step-by-step Guide to Setting Up a Blog on a Chosen Platform
  • Basic Blog Setup: Domain, Hosting, and Themes
  • Assignment (Content Writing)

• Week 5

  • Choose an affiliate product or service to promote.
  • Essential Plugins and Tools for Affiliate Marketing
  • How to optimize your website for Google?
  • How to integrate google search console and google analuytics to your account ?

• Week 6

  • How to track your keywords ?
  • Rank method Complete Setting Guide
  • Google search console complete overview
  • Incorporating Affiliate Links and Call-to-Action (CTA) Buttons
  • Assignment (WordPress Site Building)

• Week 7

  • How to Choose the Right Network
  • Signing Up and Setting Up Your Profile
  • How to create an Amazon affiliate account?
  • How to apply and get approval from Ezoic ads network?

• Week 8

  • Keyword Research Introduction
  • How does finding low competition keywords and targeting them play a significant role in achieving success in Amazon affiliate marketing?
  • Introduction to Keyword Research Tools (free and paid tools) and how do they work?
  • How to find low competition keywords? Practical methods via different tools.

• Week 9

  • How to Choose the Right Products/Services
  • Understanding Your Target Audience
  • Researching and selecting affiliate products
  • Types of Content: Blogs, Social Media Posts, Videos
  • Basic Principles of Effective Content

• Week 10

  • How to write content that fulfills searcher intent? Basic overview
  • How to craft content for informational posts that grab user and Google attention?
  • How to write content for commercial posts that fulfill user needs?
  • Write a 500-700 word blog post.
  • Publish the blog post on the newly created blog.
  • Assignment (Website Monetization Strategies)

• Week 11

  • On Page SEO Introduction
  • Best Tools For On Page SEO
  • Publishing Articles
  • Off Page SEO Introduction
  • Why Off Page SEO?
  • Type of Links
  • Good Links and Bad Links
  • Guide About Guest Posting
  • Skyscraper Practical Technique
  • Broken Links
  • What is Technical SEO?
  • Why Technical SEO is Important?
  • Technical SEO ( Checklist and Things to Keep In Mind)
  • Assignment (On page and Off Page SEO)

• Week 12

  • Evaluation
  • Issue Resolving
  • Final Exam

Grading Criteria

Particulars	Marks (%)
Quizzes	20
Class Participation/ Attendance	15
Projects	25
Final Projects	40
Total	100